 |
Do you really need a marketing plan? |
Are you truly satisfied with the
profitability of your hearing healthcare practice? Do you base your marketing effort on
hard facs and information as opposed to guesswork and intuition? If you answered
"no" to either of these questions, then you do need a marketing plan.
During these times of uncertainty and constant market fluctuations, the serious
practitioner needs an edge. Obtaining and analyzing the latest in marketing data will help
you in making crucial strategy decisions and will provide you with that needed edge.
Use this template
to help define your current marketing plan and long-term business strategy. You can print
this page either before or after you've entered the appropriate information.
|
|
|
|
|
|
|
|
|
 |
One year from now, I want to... |
|
|
To reach this goal I have to... |
|
|
My personal goals are to... |
|
|
I have been in practice for ___ years. |
|
|
My company has been in existence for ___ years. |
|
|
My educational background |
|
|
To increase business, I am now |
|
|
My marketing program includes |
|
|
My current advertising budget is |
|
|
Your Present Situation.... |
The demand I am faced with is... |
|
|
The market I compete in is... |
|
|
The environment in my market is... |
|
|
|
|
|
My current products include... |
|
|
I introduce new products and services... |
|
|
My company's skills and strengths are in... |
|
|
I have access to the following resources and
support... |
|
|
I receive my product from... |
|
|
|
|
|
How Can I Evolve My Company's Position - Rising Sales
and Increased Profitability? |
What problems and opportunities are you faced with? |
|
|
What alternatives are there to solving your problems? |
|
|
|
|
|
|
|